If you haven’t logged in to Google Webmaster Tools in a while you probably haven’t noticed some amazing features recently added that give you an excellent dashboard glance into your ranking for phrases, their impressions and clicks.
This gives you easy insight into what google ranks you for and what kind of views and traffic those rankings are leading to…
Enhances Top Search Queries – Google expanded Top Search Queries by providing you with the ability to see how your page ranked for specific queries and how many impressions, clickthroughs, and the clickthrough percentage for each rank. All within a cool chart 😉
The added chart will graphically display your top queries over time, and even has a nifty calendar that allows you to specify the date range you’d like to see. You can also type in a specific query for the chart if you’d like see the numbers for a single query instead of trying to scan through your list of possible queries to find it.
Upgraded Malware Reporting – Google graduated their Malware details feature from Labs to Webmaster tools. Google has also made the response four times faster and has updated their algorithms to detect more exploits than ever before. Google is fighting the Malware battle head on and wants you to know about any Malware problems on your site as soon as possible.
Written by Mark Stoffels