As I was writing technical content for internet marketing strategies the other day, I stopped for a moment to shift my focus on the reasons why some people do not achieve their potential online. I came up with a commonality that is not lack of expert marketing information, but more how to find the inspiration and motivation to keep going.
The true elements that lead to success in anything we do in life is made up of the same ingredients it takes to succeed with an internet business.
Drive, energy and enthusiasm are bountiful in the early stages of starting an internet business. I’ve seen it many times. However, it is not that early pep that makes it to the finish line.
Try with a friend to stand at the base of a dozen flights of stairs somewhere. You start running as hard as you can and they walk briskly. I guarantee by the time you hit the 8-10th set you will be keeled over, drained and saying ” I can’t do anymore” while your friend walks by you on his way to the top with a grin.
Remember, the “fun” process of researching your market and building the website and products is just the beginning. Once you are live, you are barely half way there, so pace yourself, expect the hard work to start after you go live and maintain the determination and energy you had in the beginning throughout the whole process. Easier said than done? Well one of the easiest ways to do this is to celebrate smaller monthly milestones of success along the way rather than putting all of your expectations on the monetary goal at the end.
Throughout the MAS Global Internet Business program I constantly make clients aware of what they have accomplished along the way and to take a step back occasionally to appreciate the smaller milestones of their efforts.
If you do not 100% believe in yourself, your products and your information, then most likely your online audience will feel that also and not buy from you. Also, when you do not believe that what you have made or done will be in demand by your market, then it is easy to drop out and quit your venture when times get tough.
Over the years I have have worked with hundreds of different types of personalities, and what has constantly risen above the rest is strong optimism combined with intuition and common sense. The most successful entrepreneurs create a plan early with logical goals set along the route and without a shred of doubt in themselves, they execute.
Now of course if you are lacking the intuition and common sense aspect and trying to sell generic uninteresting products to a mass market then your belief will only take you so far. So be sure to follow my process of validating your own personal niche first, then let your faith and confidence soar!
The ability to stay focused and on track is extremely important. Do not even think about starting a second website business until you have at least 10,000 visitors per month and a sales conversion of more than 1% is my rule of thumb. Conviction to me means staying dedicated to the game plan and not spending too much time on things that are not directly related to current goals and tasks.
However, conviction also means becoming undistracted by unimportant interruptions yet keeping time for the important ones such as family and hobbies. A “healthy” commitment to any long term venture must include a balance of relationships, activity and interests outside of your professional investment.
Having family, friends and a strong support group is also key to long term success in this game. Also a great suggestion is to get a business mentor. One that will encourage you, help you create tasks and accomplish goals and will believe in you. We all need a little affirmation now and again to stay on track.
As American Businessman Zig Ziglar said “A lot of people have gone further than they thought they could because someone else thought they could. Get a Mentor”
We all know it is hard to learn and implement from a manual, or to get inspired from an online publication. Working with an experienced internet marketing mentor is definitely a powerful influence that will help you learn, progress and succeed in a logical but steady time frame.
Rarely is lack of technical skills to blame for any failure, more so it is the lack of perseverance, belief, conviction and support that get in the way. Possess these 4 important ingredients and it is only a matter of time before you will find a way to make it happen and reap the rewards of your hard work.
Written by Mark Stoffels